Where Creative Meets Performance

Most people think an agency does one of three things: social media, ads, or websites. In reality, the agencies that build lasting brands operate very differently. They don’t just execute channels. They design systems. Creative, strategic, and commercial, which compound over time.

At our Austin based marketing agency, we work as a creative and growth partner. That means every service we offer is designed to work together: brand, content, performance, and conversion, all under one roof. Modern is about building something coherent, differentiated, and scalable.

Our Philosophy: Creative Is the Strategy

We don’t treat creative as decoration. We treat it as the engine.

Every brand we work with starts with:

• Positioning and narrative

• Visual identity and tone of voice

• Editorial direction and world-building

• Cultural relevance and audience insight

Before we touch a channel, we define the story and brand clarity. Because performance without brand is noise, and brand without performance is invisible.

Brand Strategy & Creative Direction

This is the foundation of everything. We help brands articulate:

• Who they are

• What they stand for

• Why anyone should care

Our creative work includes:

• Brand positioning and narrative

• Tone of voice and messaging systems

• Visual identity and design direction

• Editorial concepts and campaign worlds

• Photography, video, and content art direction

The goal isn’t to look good. It’s to feel distinct.

Content, Campaigns & Cultural Creative

We build content as brand infrastructure, not filler. This includes:

• Campaign concepts and creative strategy

• Short-form video and social storytelling

• Editorial content and brand worlds

• UGC-style performance content

• Creator and influencer creative direction

Everything is designed to live across platforms, age well, and reinforce the brand’s identity over time.

Performance Marketing & Paid Media

Creative only works if it reaches the right people. Our performance work includes:

• Google Ads and paid search

• Paid social ads

• Creative testing frameworks

• Audience and funnel design

• Conversion-focused media buying

We build performance systems that feel human, where the creative does the heavy lifting, and the media amplifies it.

SEO & Discoverability

Visibility is part of brand equity. We treat SEO as long-term cultural infrastructure:

• Search intent and keyword mapping

• On-page optimization

• Editorial content strategy

• Technical SEO foundations

• Google Business Profile and local visibility

Website Design & Conversion Experience

We design websites to:

• Tell a story

• Create emotional buy-in

• Support campaigns and content

• Convert attention into action

Our web work includes:

• Brand-first website design

• UX and journey mapping

• Shopify and custom builds

• Landing pages for campaigns

• Ongoing conversion optimization

Every page is designed to feel intentional, not templated.

Full-Funnel Brand Systems

We don’t sell services. We build ecosystems. Our role is to sit across brand, creative, content, SEO, paid media, web, and analytics while making sure it all operates as one coherent system. Your brand system should not feel like a collection of disconnected tactics. Everything we do is designed to work together, so growth feels intentional, compounding, and sustainable.

Who We Work With

We partner with founders and creative operators, lifestyle and consumer brands, media companies and content platforms, podcasts and creators, wellness and beauty brands, and culturally driven, women-led businesses. The common thread is ambition. We collaborate with teams who care about how their brand feels, how it performs, and how it evolves over time.

If you’re searching for a creative agency, brand strategy studio, growth marketing agency, content studio, performance marketing partner, or SEO and digital strategy team, this is the work we do every day.

What Makes Our Creative Branding and Marketing Agency Different

We’re not a web development shop. We’re not a media buying factory. And we’re not here to make things look “on trend” for six months.

We build brand worlds, creative systems, growth infrastructure, and cultural relevance. Our aim is that the businesses we represent don’t just launch. They evolve.

The Bottom Line

Modern brands aren’t built through channels. They’re built through story, design, distribution, and momentum. That’s what we design at Fredhall Assembly. If you’re looking for a creative partner who understands design, branding, culture, marketing, and performance, this is where it starts.

Learn more at fredhallassembly.com